LAHORE - Trade Development Authority of Pakistan is in a process of consultation with the all stakeholders to finalize the TDAP’s new marketing policy in the aftermath of GSP Plus status approval for Pakistan.
This was stated by TDAP new Chief Executive S M Munir while addressing a ceremony held in his honour by the Pakistan Tanners Association. During the ceremony, the CE TDAP was awarded with gold medal by the PTA Chairman Sheikh Saqib Masood for his remarkable services for the promotion of leather sector in Pakistan.
The ceremony was attended by Shoaib Ahmed Siddiqui, Commissioner Karachi, Gulzar Firoz, S M Naseem, Naseem Shafi, Habibur Rehman Sheikh, S.M Saleem, Agha Saiddain, PTA SVC Muhammad Usman, Vice Chairman Fawad Jawed, TDAP DG Mian Zahid Hussain, Khalid Tawab, former provincial ministers Sindh, and other government officials.
The chief executive said that the TDAP will announce its marketing policy as soon as the consultation with business community is completed.
The policy is aimed at embarking Pakistan on capitalizing the maximum avenues for GSP Plus status. He said that all the commercial counsellors of Pakistan around the world should be assigned new task of marketing in wide range with the objectives of promoting exports within the given time frame, besides enhancing coordination with the Pakistani business community living abroad.
He assured the business community to extend maximum possible assistance at TDAP’s platform to enable them to accelerate the pace of exports to make it double within the next 3 years as per aspiration of the Prime Minister and Federal Commerce Minister.
The PTA central chairman Saqib Saeed Masood, in his concluding remarks, extended full support to TDAP chief for promotion of country’s exports. He said Pakistan is moving towards economic growth and the results of the government’s positive policies have started coming up.
Sheikh Saqib said that confidence of the businessmen on the government has increased and there is growth in trade activities. The PTA chairman also highlighted the core issues of leather sector while S.M Muneer announced to provide level-playing field to the leather sector, which is the second biggest export oriented industry.
Meanwhile, TDAP Lahore in collaboration with JICA organized a workshop on how to access Japanese market at a local hotel which was participated by the entrepreneurs from textile industry along with representatives of various trade bodies. In his welcome address, Director General Sher Afgan Khan said Pakistan is exporting about $ 90 million worth of textile products to Japan but mostly raw material such as cotton yarn. He hoped that the participants would be able to acquire valuable information through expertise of the notable speakers and as a result, our exporters would eventually be able to enhance their export size to the Japanese trade markets.