our staf reporter ISLAMABAD - President Asif Ali Zardari on Wednesday invited Korean entrepreneurs to invest in Pakistans various sectors including oil and gas, mining, energy, telecom, agriculture and tourism. He was talking to Huh Soo Young, President and Chief Executive Officer of KP Chemical Corporation, a petrochemicals company and a subsidiary of the South Korean conglomerate LOTTE, at the Aiwan-e-Sadr. President Zardari said the government had devised a liberal incentives package for attracting robust foreign direct investment in special economic zones in Pakistan with special concessions which in return would create employment opportunities for the people of Pakistan. The President while welcoming the Korean business delegation to Pakistan said that the existing level of trade between Korea and Pakistan is far below its real potential and urged for further enhancing bilateral trade and investment ties between the two countries. The President said investment made by the KP Chemicals and Lotte Group gives a positive message across the world that Pakistan is a safe place for investment and expressed the hope that more such big business groups from Korea and other countries will be making investment in Pakistan in the near future. The spokesperson said that the visiting entrepreneur informed that Korean firm was interested to make investment in food, beverages, hotel, tourism, power and oil, and gas sectors in Pakistan and added that Lotte group was also exploring further opportunities and avenue for investment in various sectors in Pakistan. The President appreciated their interest in making investment in Pakistan and assured that the government will extend maximum support to the Korean firm in realizing their investment objectives. Lottee Group, Korea, the largest overseas south Korean Group is currently ranked amongst the top five companies in Korea with an annual turnover of US$ 40 billion. Lottee group has recently acquired Pure Terephthalic Acid (PTA) plant of ICI Pakistan and have invested US$ 50 million in setting up a captive power generation plant. The CEO KP Chemicals was accompanied by Asif Saad, CEO, Lotte Pakistan PTA, Shin Un, advisor Lotte Group, Lim Byung, MD Lotte corporate headquarter and Mr. Kim Jung Neon, ED Lotte Pakistan PTA. Choi Choong- Jee, South Korean ambassador in Pakistan was also present. From Pakistan side, Makhdoom Shahabuddin, Minister for Textile Industry, Salman Faruqui, Secretary General, Saleem H. Mandviwala, Chairman BOI, Dr. Nadeem Ul Haq, Deputy Chairman Planning Commission, Malik Asif Hayat, Secretary to President, Dr. Safdar Suhail, Director General, Commerce Ministry and other senior officials attended the meeting. Meanwhile, President Asif Ali Zardari on Wednesday directed State Life Insurance Corporation to develop a comprehensive strategy for health and life insurance of citizens in association with private sector so as to provide cover to the poor strata of society. He said the government has to look after the health requirements of the poor and destitute of the country on priority as they are the most vulnerable. He said this while chairing a presentation on health and life insurance given by the State Life Insurance Corporation at Aiwan-e-Sadr. Spokesperson to the President Farhatullah Babar said that Chairman State Life Insurance Corporation Shahid Aziz Siddique gave a detailed briefing on the health insurance to the poor segment of the society, which was attended among others by M. Salman Faruqui, Secretary General, Farzana Raja Chairperson BISP, Senator Syeda Sughra Imam, Malik Asif Hayat, Secretary to President, Nargis Sethi, Secretary Health, Spokesperson to the President Farhatullah Babar and senior officials of State Life Insurance, BISP and other relevant departments. The President advised that possibility of involving World Health Organization (WHO) in the proposed health insurance scheme be also examined. He directed that as a first step the health insurance of BISP beneficiaries be completed in at least four districts - one in each province of the country within the next four weeks. The meeting was informed that life insurance have already been provided to one million families registered with BISP. Similarly State Life Insurance registers about tens of thousands of BISP families for life insurance.