LAHORE - Sprite Cricket Next (SCN) 2012, the one of its kind sporting event to foster the talent of Pakistani youth, goes bigger and better than ever before in a unique face-off between Josh and Hosh, the two key elements of ‘Gulli’ cricket.
Speaking at the launching ceremony, Rizwan U Khan, GM Coca-Cola Pakistan said: “Our intent is to make a positive difference to cricket in Pakistan by taking a fresh, dynamic and sustainable approach to the sport by promoting Pakistan’s undiscovered cricketing heroes.”
The entire activity will span over 6 months and will cover around 700 streets in seven major cities across the country. Shoaib Akhtar will lead the Josh squad while Moin Khan will lead the Hosh squad.
The campaign kicked off on the ground starting in Lahore on June 19, 2012.