LAHORE   -   Begum Perveen Sarwar, wife of Punjab Governor, is spearheading the “Breast Cancer Awareness Campaign” across Punjab. The breast cancer awareness seminars are being organised in educational institutions, especially colleges and universities, to raise awareness among young women regarding the prevention, detection and treatment of breast cancer. An event regarding breast cancer awareness will be held at Governor House. Talking to the media here on Tuesday, Begum Perveen Sarwar, who is also President of Punjab Girls Guides Association Punjab, said the Breast Cancer Awareness Campaign has been launched across Punjab including Lahore.

 “In this regard, awareness seminars have been organised at Government Degree College, Islampura, Lahore, Government Degree College, Choona Mandi, Government Degree College, Shahkot and many other educational institutions.” The seminars were also attended by gynecologists who provided information to young female students about breast cancer and taught them five-minute self-examination that can play a crucial role in timely diagnosis. They stated: “These seminars are very helpful in removing the taboo about breast cancer. There should be no shame in talking about a disease that claims over 40,000 deaths every year in the country.”

Begum Perveen Sarwar said Pakistan has a very high breast cancer rate. “The only way to reduce the prevalence of this disease is mass awareness. Women should be informed that cancer can be treated and the survival rate increases if it is timely diagnosed,” she stated. “We are teaching five-minute self-examination to young female students so that they share this message with their mothers, sisters and friends,” she added. Appreciating the role of Girl Guides in awareness campaigns, she said: “Being President of Punjab Girl Guides, I am pleased to see the commendable role Girl Guides play in creating awareness that can save many precious lives.” Talking about the inadequate facilities in rural areas for women health, Begum Perveen Sarwar said it is very important to extend awareness regarding breast cancer in rural areas.

“Sarwar Foundation organises free medical camps regularly particularly in backward areas where lady doctors provide counseling to rural women,” she mentioned and asserted: “Our aim is to reduce breast cancer in Pakistan and save women from this disease.” She further said all women should make a pledge to take out five minutes for self-examination every month.